moved his New Jersey-based MRCGroup to Las Vegas seven years ago, recognizing the city's untapped potential as a test market.
follows them in detail from the early 18th century to 1900.
A year ago we launched the Las Vegas Preview Studios, ignoring some skeptics, and have grown into a strong, well-regarded research facility with a bright future," said Medick
in making the announcement.
But not only does Las Vegas possess this unique population constituency, its advertising marketplace didn't bleed into other markets, a key test marketing element," Medick
joins Qpass with 20 years of technology experience, including 10 years in the wireless industry.
1; Peter Kriedte, Hans Medick
, and Jurgen Schlumbohm, Industrialization before Industrialization: Rural Industry in the Genesis of Capitalism (Cambridge, 1981); Kulikoff, Agrarian Origins of American Capitalism, esp.
, CEO of the Las Vegas-based entertainment market research firm.
LAS VEGAS, May 10, 2011 /PRNewswire/ -- Jim Medick
, the pioneer in building Las Vegas as one of the premier research localities in the United States announced today that focus group specialist Lisabeth Couturier has joined Precision Opinion to open Focus+.
was one of the first to investigate the role of the household in connection with industrialization.
, Founder and CEO of Precision Opinion, a prominent market research services firm.
See for example Hans Medick
& David Sabean (eds), Interest and Emotion: Essays on the Study of Family and Kinship (Cambridge, 1984).
This is another exciting day for Precision Opinion," Medick