organic search results

(redirected from natural search)
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Related to natural search: Web cache, Paid search

organic search results

The ranking of a website on a search engine results list that is due entirely to the search engine's algorithms evaluating the site rather than from a paid ad. The websites of companies that pay for ads are ranked either on the first page or very high in the results list. However, without paid ads, websites are ranked based on their popularity and the content of their pages, the latter often manipulated by optimization specialists who try to trick the search engine (see page ranking and search engine optimization). Also called a "natural search." See vertical search engine and search engine.
References in periodicals archive ?
Co-founder Khadim Batti observes, “Majority of search engine clicks are towards natural search queries and only a trivial number is directed towards paid searches.
Also check out 'travel' and you will see that House of Travel appears first among the natural search results.
According to the company, its site comparison tool is optimised for Google and analyses two websites against key natural search criteria - Google Page Rank, site saturation, backlinks and directory placement.
It said: "As has happened in the past, now the algorithm changes have settled down we are working on regaining our positions in natural search in insurance.
The report said: "Removal of these advertisements simply raised the prominence of the eBay natural search result.
Hydra's paper includes suggestions as to how specialists across the disciplines of natural search, paid search and social media can fine tune the language they use within their campaigns across the different channels to enhance their effectiveness and increase results.
The target company has 100 employees and offers services including display media, paid search, natural search optimisation, social media management, mobile and pay-for-performance marketing.
Vauxhall, a subsidiary of General Motors Corporation (NYSE: GM), has named I Spy Search, a specialist agency, to handle its natural search marketing account.
Anglian will use Netrank's SEO consultancy services to implement a natural search operation aimed at providing a low cost method of building customer acquisition through improving online brand positioning for competitive home improvement keywords.
Jobs are listed in addition to a free inclusion in the natural search results of Indeed.
Digital marketers in Europe can now use SearchCenter+ to build complementary paid and natural search programs, further optimizing the revenue generated from search marketing efforts.