As a result of the merger, this team has the most extensive offering of consumer insights solutions locally available: from targeted recruitment (online as well as offline) to qualitative focus groups to online and mobile quantitative research techniques
According to his categorization, the epistemological divide between universalistic disciplinary/theoretical research tradition and particularistic area-specific empirical research tradition (that is, area studies) are broadly converted into, and based on, a methodological divide between quantitative research techniques
and qualitative research techniques.
Chapter 9 and 10 talk about some commonly used qualitative and quantitative research techniques
discuss current theoretical perspectives on management such as American pragmatism, postmodernism, deconstructionism, post structural feminism and queer theory to show how each approach is applied to qualitative and quantitative research techniques
All information is then consolidated and analyzed using qualitative and quantitative research techniques
Cross-national, quantitative research techniques
were used to test the model on aggregated data for 15 countries from the World Values Survey, International Adult Literacy Survey, and Interpol crime statistics.
In this paper, we argue that for the purposes of researching the consequences of deviant behavior in intimate, interpersonal contexts, ethnographic research strategies are more fruitful than quantitative research techniques
Qualitative research methods are more intrusive and less structured than quantitative research techniques
and, thus, are appropriate when the research is exploratory in nature, when the area for examination is unfamiliar to the researcher and when the research is clinical.
Prickett (1995) noted that quantitative research techniques
used in music therapy include experimental, applied behavioural analysis and quantitative descriptive.
Meyer (1992) has argued that qualitative research techniques are better for theory building, but quantitative research techniques
are more effective and efficient for theory testing.
The research incorporates a broad spectrum of robust qualitative and quantitative research techniques
This includes qualitative and quantitative research techniques
to help companies and organizations inform and measure their communications and policy strategies, including: reputation measurement, thought leadership, issue management, message development, and stakeholder communication.