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unique visitors

   Also found in: Wikipedia 0.01 sec.
unique visitors
A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions."

Unique visitors are determined by the number of unique IP addresses on incoming requests that a site receives, but this can never be 100% accurate. Depending on configuration issues and type of ISP service, in some cases, one IP address can represent many users; in other cases, several IP addresses can be from the same user.


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9 million unique visitors in June 2009, according to Nielsen NetView.
YouTube is the most popular Google site in the Middle East and Africa with more than 40 million unique visitors from the region, according to research firm comScore who found that 88.
7 million unique visitors in May doubling the runner up Hewlett-Packard which saw 21 million unique visitors, according to Nielsen on Tuesday.
 
 
 
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