window-dressing


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window-dressing

the ornamentation of shop windows, designed to attract customers
References in periodicals archive ?
Eleanor Bird, chairman of the organisers, said, 'We are delighted with the support we have received from local businesspeople who have agreed to help us raise the profile of this year's festival by taking part in a window-dressing competition to interpret the festival themes of the lives, creativity and achievements of women.
Neither is window-dressing to try to convince Americans -- as candidates dive into their '08 exploratory committees -- that their midterm picks heralded the advent of some great, glorious dawn for the nation.
It takes a lot, for example, to put a positive spin on escalating job losses, and the good old Ministry of Economy Trade and Industry (METI) has clearly decided that it isn't worth the effort: It hasn't even bothered with its usual window-dressing efforts.
But the talk is window-dressing to lure visitors into buying expensive dietary supplements or participating in drug trials run by major pharmaceutical companies.
Again, my compliments, especially for not just making a few window-dressing changes, but going for the big step forward.
The administrator alleges the company started window-dressing its accounts around 1986, initially to conceal a pretax loss that expanded to nearly 5 billion yen resulting from the yen's sharp rise.