Brophy, Thomas D'Arcy

Brophy, Thomas D'Arcy

(1893–1967) advertising executive; born in Butte, Mont. After a youthful career in marketing he joined the New York advertising agency, Kenyon and Eckhardt (1931), where he was president (1937–49) and chairman (1949–57). In the late 1930s he pioneered professionally written radio advertising and celebrity ad announcers. He founded the American Heritage Foundation (1947), a conservative "think-tank," and was president and chairman until his death.
The Cambridge Dictionary of American Biography, by John S. Bowman. Copyright © Cambridge University Press 1995. Reproduced with permission.