planned obsolescence

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planned obsolescence

the deliberate introduction of regular changes in the design of consumer products with the aim of creating new demand by making earlier versions of a product appear outmoded. The fact that many products are no longer built to last, and often cannot be repaired, is sometimes seen as a further part of the same process. As well as being a way of improving the commercial returns of individual firms, the technique has been seen by some as a valuable way of keeping the overall capitalist economy buoyant. For others (e.g. Packard, 1957) such artificially built-in obsolescence is socially wasteful, and manipulates consumer need. Nowadays it is also seen as environmentally shortsighted, contributing to the depletion of resources and environmental pollution.
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Against this background, this paper challenges the effectiveness of bans on built-in obsolescence as responses to increasing replacement rates of consumer goods and directs attention to possible misuses of the circular economy idea.
The French decree is part of a wider movement against planned and built-in obsolescence across the EU.
In this era of built-in obsolescence, serial monogamy and ubiquitous divorce, the notion of eternal and enduring love with one's soulmate seems about as outmoded as the iron mangle TV personality Vanessa Feltz.
"We don't have built-in obsolescence," says Mallory.
But perhaps this discrepancy between content and technique is in keeping with the spirit of Archigram, yet another example of built-in obsolescence.
``In this era of built-in obsolescence, serial monogamy and ubiquitous divorce, the notion of eternal and enduring love with one's soul mate seems about as outmoded as the iron mangle'' -TV personality Vanessa Feltz.``We do have a black labrador, but she is not called Millie.