CAN-SPAM


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CAN-SPAM

(Controlling the Assault of Non-Solicited Pornography And Marketing Act of 2003) A U.S. statute effective January 1, 2004 that allows spammers to be fined up to USD $6 million. It defines how legitimate marketers must create their e-mail ads in order not to be considered spam. The message header must have a truthful subject line and a valid return address. The message must clearly state that it is an advertisement and have a simple way to opt out (cancel future ads from this source). If the user opts out, the advertiser must no longer send to that address after 10 days. See spam.
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Another difference between the CAN-SPAM Act and the do not-call and do-not-fax rules is that the act does not permit lawsuits by private individuals to enforce its provisions.
weaknesses, (21) this Note suggests that courts can use CAN-SPAM to
It is important to note that, as an opt-out law, CAN-SPAM does not exempt permission-based e-mails.
The study added that some companies were using CAN-SPAM requirements to establish their legitimacy by adding colorful graphics to the e-mail messages declaring: "We are fully compliant with the CAN-SPAM Act of 2003.
How to stay CAN-SPAM compliant when incorporating email into a multi-channel strategy for customer acquisition
A CAN-SPAM Informant Reward System: A Report to Congress is available through Security Management Online.
OptInRealBig has been sending out emails that it says are compliant with CAN-SPAM, which came into effect on January 1 and requires spammers to include a valid mailing address and a working opt-out link.
INDIANAPOLIS -- ExactTarget, a leading provider of on-demand email and one-to-one marketing solutions, is releasing a new whitepaper today to educate email marketers on the FTC's CAN-SPAM Act, including new rule provisions going into effect July 7, 2008.
The CAN-SPAM Act affects all businesses that send at least 100 e-mails at a time, not just those who may be engaging in dubious e-mail practices," says Brian Koma, WebSurveyor Vice President of Services.
Last year's CAN-SPAM Act directed the FCC to create regulations to protect wireless users from spam, a task the FCC has accomplished in this new ruling.
Read on for details of the CAN-SPAM Act and how it applies to association e-mail communication and that of association for-profit subsidiaries.
RID-SPAM, introduced by Representative Richard Burr in May, has similar measures to CAN-SPAM, but has yet to be passed by the House.