mass customization

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mass customization

mass means of production able to meet the highly specific individual needs of customers (compare MASS PRODUCTION). Mass customization has become possible as the result of NEW TECHNOLOGY – see also FLEXIBLE PRODUCTION, JUST-IN-TIME MANAGEMENT. The ability to differentiate products and markets is widely seen as one defining feature of a POSTMODERN social formation. Developments in E-COMMERCE may ultimately lead to a digitalized production and distribution system which collapses the distinction between manufacturing and services. Mass customization is part of what is meant by POSTINDUSTRIAL SOCIETY and a culture of POSTMODERNITY.
References in periodicals archive ?
The aim of the JLR Vehicle Configurator System is to offer prospective retail customers a representation of JLR accessory products in an engaging virtual environment.
There are two options: configuring a new interlock switch using the online configurator and adding a mounting plate, the configurator will automatically select the appropriate plate, which is then pre-fitted to the interlock for easy installation; customers who already have an amGardpro interlock switch but need a mounting plate, it will automatically select the appropriate Eazi-fit combination.
All Jaguar vehicles, the Land Rover Discovery Sport, Range Rover, Range Rover Evoque and Range Rover Sport are currently available on the online configurators, with other models soon to be added.
Jaguar Land Rover MENA has introduced new online vehicle configurators designed to enrich customer experiences across its six markets in the Gulf region.
Rootstock reports that the Configurator simplifies processes by automatically generating the sales and work orders that are necessary to fulfill product requests once they are submitted.
Heat and Sensor Technology developed their Configurator programs using state of the art C.
The Host Management Configurator is definitely a time saver, said Jaakko Anttonen, IT Service Manager at Rautaruukki Oyj, who took a test drive of LoadUIWeb 2.
The diverse customer base makes ease of use and simplicity a critical factor for the new configurator.
The configurator, which is currently being trialled in the UK and Ireland, will be rolled out across the EMEA region over the coming months, Dell said.
Thermo Fisher Scientific's GC Column Configurator can be easily accessed on an iPhone and iPad.
The Innovation Group, a provider of business process outsourcing (BPO) and software solutions to the insurance, fleet, automotive and property industries, releases Insurer Configurator, a new component of the Innovation Insurer suite.
The Product Configurator helps users specify the correct model codes for each unique application, and makes ordering the right meter with the appropriate options as easy as choosing from a few drop-down menus.