Information Mapping

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Information Mapping

A method for communicating information in a structured manner. Developed by Robert E. Horn while at Harvard and Columbia Universities, it provides a standard approach for analyzing, organizing and visually presenting information based on the needs of the target audience. Although software may be used to assist the process, Information Mapping is not an algorithm, but a procedure that must be learned by its users.
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Stay tuned for future blog posts, where we'll discuss the buyer's journey, content mapping, and overall content strategy in further detail.
This article outlines processes followed during a two-day offsite retreat for nurse faculty planned for the purpose of curricular redesign and content mapping. Faculty identified and leveled content for all baccalaureate clinical courses and engaged in dialogue specific to promoting student connections between didactic and clinical outcomes.
The major goal for Day One was content mapping. After an overview of the documents studied prior to the retreat, time was scheduled for personal reflection.
The Content Bridge alliance, was created for the purpose of facilitating standards development in core areas of content internetworking, including content mapping and muting and cache platform interoperability.
The next step is to attack content mapping, says Roux, which is used for every piece of content and helps you determine where a particular piece of content can and should be used, such as on the web, on a mobile device, on a tablet computer, on Twitter, or in an email message.
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