Apart from providing marketing data, the provider also offers data related services such as data cleansing
, data licensing, data profiling, data licensing, online marketing, website development and more.
In tandem with the data cleansing
series we begin a further new series.
. To get the data right, Risse said outliers have to be removed, gaps in the data have to be fixed and "data smoothing" may need to be done if the data is noisy.
An O2 spokesperson said: "We have a rigorous data cleansing
process in place to prevent any of our free products being sent to addresses with obscenities or offensive names and so this is a rare occurrence.
While the key to making such efforts successful is clean, high quality data, in reality the data cleansing
and annotation work required to achieve this can be costly, often prohibitively so.
Most banks will try to pull them into a central repository, it requires data cleansing
. It's very expensive, very slow, and actually frankly imperfect because the data is in the wrong place.'
Trillium's full complement of technologies and services includes global data profiling, data cleansing
, enrichment and data linking for e-business, Big Data, customer relationship management, data governance, enterprise resource planning, supply chain management, data warehousing, and other enterprise applications.
For example, data cleansing
used to be something that happened in some stage--often an independent, temporary stage--in the movement of the data from the source system to the operational data store or data warehouse.
Wixom, Michigan-based RevSpring helps customers accelerate revenue through an end-to-end platform of offerings that includes physical and electronic invoices, consumer payment portals, data cleansing
solutions and analytics tools that validate consumer identities and optimize engagement.
With its unique industry-specific expertise, UCT is a one-stop partner and solution provider for data analysis and auditing, data cleansing
, conversion, balancing and reporting.
It also offer Data Cleansing
services and Predictive Analytics services to make the complex data turn into actionable insights with custom-developed predictive analytics, using machine learning algorithms.