deep link

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deep link

A hyperlink to a page on a website that is not the beginning of the home page. A deep link could point to any page on the site or to any article or content anywhere on the page, including farther down the home page. Search engines index all the pages they find on the Web and offer billions of deep links on their results pages every day.

Although some website owners complain that deep links bypass the highest-paying ads on their home page, causing financial harm, deep links are legal as long as they point to content users can find on their own by browsing the Web. See Google app indexing and Firebase Dynamic Links. See also deep Web.
References in periodicals archive ?
Over the next few weeks, we'll enable app deep linking from Google Ads and offer more robust reporting across web and apps.
A provider of cross platform linking and measurement, Branch first made its mark as a solution for mobile deep linking, solving for the best customer experience across digital properties.
The app's features include secure login with TouchID, a dynamic patient list to enable quick searches, extensive filtering including modality and time filters, a convenient basic report view along with an in-depth full report view, display of all key images in the study, and enhanced data security through deep linking. Novarad
Deep linking is typically used to launch a specific page or function within an app.
Branch will use this funding to further accelerate the adoption of its deep linking technology and to create the next generation of app and app content discovery products unlocked by deep linking.
But everything we do, whether it's deep linking, hyperlocal marketing, snacking on con- tent or mingling with millennials, it all goes down to two important points; the creativity we put into our executions and the abilities we develop to measure our suc- cess.
Micromedex's unique features include comparative materials developed by their editorial team, innovative display, and deep linking between items.
Students learned how to get the most out of their digital marketing strategies, including harnessing the power of a press release to get media attention by using keywords, deep linking and online press release posting services.
The custom rich media ad unit developed by AdTheorent features a take-over image of the cast "getting dirty in the South" and opens into a full page rich media unit that includes video, social buttons, a Meet the Cast button, and the set-to-DVR reminder powered by AdTheorent's deep linking technology platform, Apptivation.
Built-in client-side data session management helps minimize round-trips to the server, and the introduction of routing allows deep linking within applications.
URX, a provider of deep linking and retargeting for mobile apps, stood out, and the two began working together in November 2013.