deep link

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deep link

A hyperlink to a page on a website that is not the beginning of the home page. A deep link could point to any page on the site or to any article or content anywhere on the page, including farther down the home page. Search engines index all the pages they find on the Web and offer billions of deep links on their results pages every day.

Although some website owners complain that deep links bypass the highest-paying ads on their home page, causing financial harm, deep links are legal as long as they point to content users can find on their own by browsing the Web. See Google app indexing and deep Web.
References in periodicals archive ?
Deep linking is typically used to launch a specific page or function within an app.
Later this year, new discovery and customer acquisition features will be added including: cross-marketing and promotions, app placement, deep linking from unified discovery, single sign-on, and integrated billing.
Branch will use this funding to further accelerate the adoption of its deep linking technology and to create the next generation of app and app content discovery products unlocked by deep linking.
But everything we do, whether it's deep linking, hyperlocal marketing, snacking on con- tent or mingling with millennials, it all goes down to two important points; the creativity we put into our executions and the abilities we develop to measure our suc- cess.
The compnay's free set of deep linking tools is meant to allow developers to build personalised experiences for their users that encourage sharing and virality.
Micromedex's unique features include comparative materials developed by their editorial team, innovative display, and deep linking between items.
Students learned how to get the most out of their digital marketing strategies, including harnessing the power of a press release to get media attention by using keywords, deep linking and online press release posting services.
The custom rich media ad unit developed by AdTheorent features a take-over image of the cast "getting dirty in the South" and opens into a full page rich media unit that includes video, social buttons, a Meet the Cast button, and the set-to-DVR reminder powered by AdTheorent's deep linking technology platform, Apptivation.
Built-in client-side data session management helps minimize round-trips to the server, and the introduction of routing allows deep linking within applications.
URX, a provider of deep linking and retargeting for mobile apps, stood out, and the two began working together in November 2013.
Harvard's objection stemmed from the use of deep linking to articles through persistent links added to learning management systems.
This practical and in-depth volume thoroughly reviews the latest legal considerations around activities such as deep linking, mashups, and scraping.