signboard

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signboard

a board carrying a sign or notice, esp one used to advertise a product, event, etc.

sign, signboard

1. A display board or surface used for directions, identification, instructions, or advertising; usually consists of lettering, pictures, diagrams, decoration, etc., often in combination, on a contrasting background surface.
2. According to OSHA: a warning of hazard, temporarily or permanently affixed or placed, at a location where a hazard exists.
References in periodicals archive ?
In brief, counter-conditioning is when you start a flow of treats or other good things as soon as your dog notices another dog, and stop the treats as soon as the other dog disappears.
While you do want to avoid having your dog become reactive or barking and lunging, do not try to "pre-empt" your dog's acting out by asking him to "Look" before your dog notices the arousing animal or object.