early adopter


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early adopter

A person who purchases a new technology shortly after its introduction to the market. Examples are the myriad new products starting in the 1980s, including personal computers, music CDs, digital cameras, smartphones and hybrid automobiles. Many people love to be the first on the block to show off something unusual, but they take a risk embracing a new gadget. However, without the early adopters, vendors would never be able to perfect their products, which eventually results in lower prices and makes them more palatable for the masses.
References in periodicals archive ?
Businesses participating in Cambridge's Early Adopters Initiative pledge their commitment to close the gender wage gap by embracing the provisions of the new Massachusetts law prior to it taking effect in 2018.
Only 3% of Google Apps early adopters have more than 500 employees.
The University of Michigan (U-M) has announced that it will participate with 10 other universities in an Early Adopters Program (http://www.
By contrast, early adopters are summarized by "respect" of their peers.