In February, Indian regulators shut down a separate Facebook zero
rating deal with mobile phone carrier Reliance Communications, saying carriers should not be allowed to"shape the users' internet experience."
This is the case of Facebook Zero
and Twitter Zero, which belong to the plans commonly referred to as "free social networks"; Google Free Zone, which is also a type of over-the-top agreement; and Wikipedia Zero (Openet Telecom, 2013; Soares-Ramos, 2014).
An earlier version of Free Basics, known as Facebook Zero
, was shuttered three years ago in Chile, after authorities said Internet providers couldn't offer discounts for accessing some content but not others.
Facebook pioneered the widespread 'zero-rating' of internet services with the launch of Facebook Zero
in 2010 and internet.org in 2013, which gives customers of a select number of mobile operators free access to the social networking service, as well as some other websites.
The extended strategic partnership will offer Mobilink mobile internet customers with a complete internet engagement by offering them with free Facebook Zero
, Twitter, Wikipedia, Mobimusic and ESPNcricinfo browsing.
Facebook knows this, and has already spent time and effort building simplified versions of its pages for use on even the most basic mobile phones (such as Facebook Zero
The service, which is called Facebook Zero
, will allow users to update their status, view their news feed, comment on posts, send and reply to messages, and write on their friends' Wall.
Note, there's also a Facebook Zero
, separate from Snaptu's Facebok app.
, the lightweight version of Facebook sans the graphics and photos enables customers to browse the website without data charges.
Other facilities to follow include a Facebook Zero
service which allows free mobile browsing on the new 0.facebook.com site and a pilot On-campus initiative offering students an impressive 50 per cent discount on their mobile calls made from select university campuses in the UAE.
Analysts at CCS Insight revealed Facebook Zero
could help operators free-up significant bandwidth on their networks.