Jolly Green Giant


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Jolly Green Giant

trademark comes alive in animated commercials. [Am. Advertising: Misc.]
References in periodicals archive ?
Jolly Green Giant? They're big, green, and insatiable.
Burnett isn't just responsible for the Jolly Green Giant, Tony the Tiger, and the Marlboro Man.
The advertising agency famous for creating memorable "product characters" like the Jolly Green Giant, Charlin the Tuna and the legendary Marlboro Man to help move its client's goods, will soon be moving its own offices from Hudson Square to Midtown South.
Amanda said playing the jolly green giant's wife in 'Shrek The Musical' is a fairytale role for her and a dream for her four-year-old daughter Lexi.
In a move that will take advantage of the equity and recognition of the Jolly Green Giant, The Sholl Group II, a pioneer in the fresh produce industry and marketer of select Green Giant Fresh produce, is changing the packaging to increase the size of the green celebrity on all of its branded fresh grocery produce products.The top third of the packaging is now devoted entirely to the Green Giant, his logo, and his valley."We decided to increase the size of the Green Giant because the Green Giant brand is recognized by 96 percent of consumers and has tremendous brand equity, as well as now delivering first rate on-shelf shop-ability," said Darci Eckermann, The Sholl Group's s.v.p.
Everyone's favourite ogre returns for a third outing in Shrek The Third which sees our jolly green giant struggling to contemplate the idea of running a kingdom and his impending fatherhood in this third adventure of the world's favourite ogre.
The Jolly Green Giant, on the other hand, I just don't trust.
Now the Jolly Green Giant's marketing team is focusing on "healthy vision" packs of mixed vegetables that feature sliced carrots accompanied with zucchini quarters and green beans lightly tossed with rosemary butter sauce.
My only complaint: The helicopter [Pages 26 and 27] is an HH-3 Jolly Green Giant, not an HH-53C Super Jolly Green Giant.
Which canned vegetable is advertised by the cartoon character Jolly Green Giant?
Mike Myers (inset, right) says it was like a family reunion voicing Shrek The Third - aptly, as the sometimes jolly green giant (above) has to face the challenge of fatherhood
Providing Ricks with fresh examples of blundering and mismanagement are American Express, McDonald's, Toyota, GM, Jolly Green Giant and others, from whom Ricks extracts over 50 new errors.