Macromedia

(redirected from MacroMind)
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Macromedia

(company)
A company supplying multimedia and interactive television services and digital arts software tools in the US and worldwide. They produce products for Microsoft Windows and the Macintosh including: Macromedia FreeHand, a tool for design and illustration; Macromedia Director, an animation and authoring tool for multimedia production; Authorware Professional, a multiplatform authoring tool for interactive learning; MacroModel, a 3D modelling tool for multimedia, graphics and product design; SoundEdit 16, a digital sound recording and editing system; Fontographer, a typeface editing programme; and Action!, a multimedia presentation application.

Chief Executive Officer: Bud Colligan.

Macromedia

(Macromedia, Inc., San Francisco, CA, www.adobe.com) A software company that specialized in multimedia authoring tools and was acquired by Adobe in 2005. It was created in 1992 by the merger of Authorware, Inc. and MacroMind-Paracomp. Both Authorware and MacroMind were founded in 1984, and MacroMind merged with Paracomp in 1991.

Carried forth under the Adobe banner, Macromedia's primary products were Dreamweaver, ColdFusion, Flex, Macromedia Director (Shockwave) and Flash. Flash Lite for mobile phones was introduced in 2003 and first used by Japan's NTT DoCoMo. See Adobe, Flash, Director and ColdFusion.
References in periodicals archive ?
The paintings were digitalized and four different multimedia presentations were constructed on a Macintosh PPC 7600/132 using Macromind Director 5.
1988 - Macromind (now Macromedia) releases Director, a multimedia authoring tool.
Also good are Jawai Interactive's "Screen Caffeine" with stills and backgrounds and Macromind Media's Java music clips.
This disc was created using Macromind Director authoring software, unlike most other early Voyager products, which were created in HyperCard.
Choose the right authoring tools: "Simpler, small applications with minimal linkage are where authoring tools like Macromind Director, Authorware, and Aimtech's Icon Author have a clear advantage," Potts says.
His most recent project is a course on interactive video using Macromind Director and Authorware programs.
Students in this class are required to design and develop a Macintosh-based hypermedia project on a subject of their own choosing using tools such as Hypercard (scripting), MacRecorder (sound), Macromind Director (animation), and others.
Luckily there are standard packages that are widely supported including MacroMind Director and Autodesk's Animator PRO.
The software used for EDICS development included the Claris HyperCard authoring system and MacUser HyperCard Toolbox; MacDraw II, MacPaint II, and Studio 1 for drawings; Electronic Arts' Studio 1 with Animation Driver XCMD for animation and painting; MacroMind Director and Player as animation tools; the Farallon ScreenRecorder recording utility; Individual Software's 101 Scripts and Buttons; Apple ResEdit as an editing utility; and Altsys Fontastic Plus for font animation.
After examination of many alternatives, such as SuperCard, MacroMind, and PC based programs, HyperCard was chosen for its ready availability and easy interface, for its superb graphic capabilities, and for its ability to incorporate material from other programs.
He has been the CEO of two successful venture-backed software companies, Macromind, which merged to form Macromedia (MACR), and PF.
A digitally equipped marketing department including computers with CD-ROM drives, color scanners and a wide variety of software such as QuarkXpress, Photoshop, Illustrator and MacroMind director.