Market analysis


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market analysis

[′mar·kət ə‚nal·ə·səs]
(industrial engineering)
The collection and evaluation of data concerned with the past, present, or future attributes of potential consumers for a product or service.

Market analysis

An economic study of the potential market for a proposed use for a site or building; may include a demographic analysis of potential users.
References in periodicals archive ?
Market Analysis for Real Estate presents market analysis as an integrated process and demonstrates how market and marketability techniques are applied to actual situations that appraisers encounter in performing valuations and complex, stand-alone market studies.
o Conduct interviews with UNOPS personnel to assess the needs and preferences of the market analysis tools.
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More information on the Market Analysis, including preordering, will be available in the coming weeks.
Both of the Appraisal Institute's Market Analysis and Highest & Best Use courses stress the importance of market analysis to the entire valuation process-not just in determining a property's highest and best use but in applying each of the three approaches to value, including demonstrating how to use fundamental market analysis to derive a market conditions adjustment when transactions are insufficient.
PART FOUR: CHINA'S P-FERTILIZER MARKET ANALYSIS AND FORECAST IN 2011-2012
com/research/41bed6/asia_pacific_air_f) has announced the addition of the "Asia Pacific Air Fresheners Market Analysis 2010-2014" report to their offering.