mass customization

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mass customization

mass means of production able to meet the highly specific individual needs of customers (compare MASS PRODUCTION). Mass customization has become possible as the result of NEW TECHNOLOGY – see also FLEXIBLE PRODUCTION, JUST-IN-TIME MANAGEMENT. The ability to differentiate products and markets is widely seen as one defining feature of a POSTMODERN social formation. Developments in E-COMMERCE may ultimately lead to a digitalized production and distribution system which collapses the distinction between manufacturing and services. Mass customization is part of what is meant by POSTINDUSTRIAL SOCIETY and a culture of POSTMODERNITY.
References in periodicals archive ?
(NASDAQ: CMPR) invests in and builds customer-focused, entrepreneurial, mass-customization businesses for the long term.
He said, 'We should follow the concept of mass-customization in education.' He said 'we have introduced the e-learning system at the University of Education that is going on very successfully'.
Each 3D-print cell can produce a different job to help enable mass-customization projects.
The sublimation range for transfer printing enables fast-fashion requirements of mass-customization and just in time production.
In this paper a new mass-customization approach is proposed in order to meet the demands of era.
E-DMWL enables mass-customization and versatility of modality workflows for thousands of imaging modalities, including visible light imaging and secondary capture workflows across small and large imaging enterprises, no matter how many facilities need to be connected, said Florent Saint-Clair, Executive Vice President at Dicom Systems.
In 2009, just a year out of RISD's furniture design program, while working part time for the now-defunct website Style Factory, Paul Choate kept hearing the buzzword "mass-customization," which both irritated and intrigued him.