The contactless technology will promote faster, more secure and safer transactions for Mastercard
cardholders, said Syed Mohammad Kamal, Bangladesh country manager for Mastercard
, adding that just a tap at a card-reader or point of sale terminal will be enough, instead of the previous practice of feeding the card into a terminal.
"This expanded relationship represents the continued growth in popularity of esports as well as the success of the global partnership between Mastercard
and Riot Games," said Cheryl Guerin, executive vice president of North America Marketing & Communications at Mastercard
The report comes at a time when Mastercard
has already partnered with Facebook, Inc.
We launched Mastercard
Digital Wellness today because we believe that businesses shouldn't have to sacrifice safety or choice as they build the best experiences for their customers, said Jess Turner, executive vice president, Digital Payments and Labs, North America, Mastercard
only collects a fraction of a percentage as a fee -- but this quickly compounds across Mastercard
's millions of cards and the transactions facilitated with them.
Participating entrepreneurs will also have the opportunity to join Mastercard
's flagship award-winning program for fintechs, Mastercard
The globally recognizable red and yellow interlocking circles, which have been the symbol of Mastercard
for more than 50 years, remain but the name is no longer written across as the company is transitioning to a "symbol brand.
Having established its presence in some 200 countries and with about 1.3 billion cardholders, MasterCard
feels the logo has already established a distinctive identity.
To ensure the Mastercard
melody would resonate with people the world over, Mastercard
tapped musicians, artists and agencies from across the globe, including musical innovator Mike Shinoda of Linkin Park.
aACoeSound adds a powerful new dimension to our brand identity and a critical component to how people recognize Mastercard
today and in the future,aACA[yen] said Raja Rajamannar, Chief Marketing and Communications Officer, Mastercard
The red and yellow interlocking circles have been the hallmark of the Mastercard
brand for over 50 years, symbolising the brand's promise to connect people to priceless possibilities.