MediaMap

MediaMap

(MediaMap, Watertown, MA) The former company name and brand of a public relations information service for the high-tech industry that maintained profiles of all technology reporters and analysts, editorial lists and schedules for every major media organization.

Acquired in late 2003 by Bacon's Information, Inc., an Observer AB company, Chicago, IL, MediaMap's flagship Performa software was rebranded to MediaSource Premium. This product family functions as a Web-based communications management system for maintaining vital media relationships and collaborating online to coordinate company and agency activities. It lets you access in-depth media intelligence, send and track targeted one-to-one distributions, and report, monitor and analyze the impact of the communications. For more information, visit www.bacons.com.
References in periodicals archive ?
Former Senior Vice President, Business Development at MediaMap.
Previously, Curtis was the President and COO of MediaMap, which he helped to establish as an industry leader in software and information solutions by growing the company from $2M to $20M in revenue under his leadership.
MediaMap, a privately held firm, is a provider of communications management solutions for public relations agencies and corporate communications departments and integrates software packages, online services and consulting.
MediaMap, an information provider for the public relations industry, now offers SourceNet at www.
In reality, journalists say, PR people have become remarkably clueless about the people and publications they contact, despite the availability of press research services like MediaMap and Press Access.
Some of this information is available from services such as MediaMap and PressAccess, but you'll still need to it into a format that's customized to your needs.
Only a few of the dozens of CD-ROM titles launched last year still exist, according to MediaMap, an information and software service provider that tracks industry trends.
He assumed operational responsibilities at Bacon's almost immediately upon his arrival and was instrumental in the integration of the MediaMap, Delahaye and Multivision acquisitions.
In addition to his time at dna13, Bradway has held leadership positions at Kadence Business Research, WHI, International Data Group and MediaMap, where he was Regional Director for the Western United States for four years.
It bridges the gap between low end list managers like MediaMap Performa and Bacon's MediaSource, and Vocus Enterprise Edition, the high end system with advanced features required by large PR operations with more complex needs.
Stephan Debruyn, senior analyst, MediaMap, 215 First St.