But there are industry leaders trying to propose a new way of doing things; the founder of the Moving Pictures Experts Group
(MPEG), Leonardo Chiariglione, founded a new organization, the Digital Media Project (DMP), to do just that.
Each TV channel is connected to a VBrick, and each VBrick digitizes and compresses the audio/video using the Moving Pictures Experts Group
They transferred the compression mechanism to audio, and the Moving Pictures Experts Group
(MPEG) organization liked the concept so much it declared the new code a "standard" MPEG1 Layer 3, or MP3.