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(World-Wide Web)
A social networking web site based in Beverly Hills, California, USA.

MySpace home.


A social networking site that focuses on music, movies, celebrities and games. It enables members to create a blog, share music, videos and photos and communicate via instant messaging and email.

MySpace Was the Facebook of the Past
Founded in 2003 by Tom Anderson and Chris DeWolfe, it very quickly became the major social networking site on the Web. In 2005, it was acquired by News Corporation for more than a half billion dollars. Although it was the most visited site on the Web in 2006, within a couple years, MySpace was overtaken by Facebook and continued to decline. By mid-2011, the site had lost about 80% of its unique visitors, and the organization was sold to Specific Media for a fraction of the price paid by News Corp.

A New Focus on Music
Specific Media acquired the site in order to target it for music and entertainment. With the capital "S" dropped in its name (MySpace to Myspace), it is a venue that encourages musicians to upload their music and communicate with fans. The forums were dropped, but the sharing aspects were continued. See social networking site.
References in periodicals archive ?
The Internet Archive has now published a catalogue of 490,000 MySpace songs uploaded to the service between 2008 and 2010.
The real name and username of the account holder is publicly listed on the profile page, and Myspace doesn't perform a check to see if the email address entered by the person attempting to recover the account is correct.
They have spent millions re-designing and re-thinking Myspace from scratch and the new version (previewed at sports a sleek, modern look and some fascinating new features.
Rupert Murdoch, chairman and CEO of News Corp, ventured boldly into social networking waters, predicting that MySpace would be making advertising revenues of USD1bn before 2008 was over.
The source said further that over 50% of Myspace's 500 employees would be laid off following the sale.
Reuters reported in November that News Corp was open to a sale of MySpace after its relaunch as an entertainment site.
"Our new strategy expands on Myspace?s existing strengths - a deep understanding of social, a wealth of entertainment content and the ability to surface emerging cultural trends in real-time through our users," Jones said.
FAN employees will be joining the MySpace organisation.
Since being eclipsed by facebook, MySpace has worked to position itself as a platform for musicians and their fans but Miller said that the site intends to "go younger, go youthful".
Por lo tanto, este articulo analizara los libros de autoayuda escritos por expertos en MySpace con el fin de examinar la retorica utilizada en la discusion de determinados protocolos sociales y culturas en esta red.
The MySpace site, however, lets young people get the information in a more familiar and comfortable manner.
And why not, given that MySpace is one of the few online destinations, outside Facebook, that regularly attracts 70 million people who are eager to chat about pop culture.