SoLoMo

SoLoMo

(SOcial LOcal MObile) SoLoMo refers to major trends in smartphone marketing. It refers to the sharing nature of social media, such as Twitter, Facebook and foursquare, to create brand recognition, and mobile positioning to target people in the vicinity of a restaurant or retail store.
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John Daniels in the rainforest with biologist Bedwin, left, and guide Solomo
The Rise of the Rest tour, a startup pitch contest, came to Madison in 2014 and awarded $100,000 to Solomo Technology, a shopper location analytics company that closed in 2017.
The first paper, titled Development of a SoLoMo game-based application for supporting local cultural learning in Taiwan, was written by Yen-Ting Lin, Yu-Ming Tseng, Yi-Sheng Lee, Tz-Chi Wang, Shu-I Tsai, and Yun-Jhih Yi.
But counsel to the plaintiffs, Mr Solomo Adeseun, could not be reached for comments.
Previous years have proved - and also taught a very painful lesson - that evolution requires latest technologies and interaction with customers based not only on SoLoMo approach but also by taking Time to Value approach." The DigiTrans forum will bring business leaders and technology innovators together to discuss processes, technologies and strategies to harness the power of digital transformation.
And the number of platforms offering some variation of "SoLoMo" (social, local, mobile) digital configuration doesn't help sort out this tangle of tactics or provide any clarity.
SoLoMo (Social-Local-Mobile) Strategies for Hard-to-Reach Markets
Wharfedale: Davies; Hall, Hudson, Davidson, Cicognini; Guy, Doherty; Altham (Beesley h-t), Stockdale, Armstrong (Steel h-t), Howard, Powell (Armstrong 71), Tyson, Solomo, Burridge.
SoLoMo. Confession time: I saw this on someone else's list of marketing buzzwords.
Samio, Victor Oida Solomo of Hong Kong, Lalaine Paguirigan, Jojo Gonzales de Guzman, Andy Miranda, Ella Mae Saison, MB's Eloisa Bernabe and Tong Payumo, former SMBA chair...
- Social Local Mobile (SoLoMo) Game-Play Behavior in Free2Play, Virtual Goods & Hybrid Ecosystem
An m-enabler to reach, engage, transact and embrace consumers via mobiles and tablets utilising its end-to-end, integrated and award winning, mobile marketing, advertising and m-payments infrastructure including a Tier 1 premium publisher advertising network, mobile media trading desk, m-commerce and customer management platforms, content, apps, messaging, m-marketing toolkit, solomo (social/local/mobile), and, multiscreen web solution design and development.