Web spam


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Web spam

(1) Any form of Web page content that is created to improve search rankings without regard to any value for the user. See spamdexing and cloaking.

(2) Web pages with many links to other websites. The pages may pretend to provide assistance or facts about a subject, but the help is often meaningless and the information shallow. Web spam pages use repetitive text in the copy or meta tags in order to achieve a higher ranking in search engine results. See spamdexing and popup ad.
References in periodicals archive ?
As information professionals, we do not control the ebb and flow of web spam.
Among these challenges, specific aspects can be highlighted, such as the technologies used in web pages to access to data, both in the server-side [34] or in the client-side [8]; or problems associated with web content as Web Spam [18] or repeated contents [26], etc.
Link farms, content farms, article spinning and keyword stuffing are among the illegitimate endeavors, falling under the general category of web spam (also called search engine spare, search spare, and spamdexing), to try to trick Google into directing you to sites that may meet your search needs or more likely are junk that at best wastes your time.