Web spam

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Web spam

(1) Any form of Web page content that is created to improve search rankings without regard to any value for the user. See spamdexing and cloaking.

(2) Web pages with many links to other websites. The pages may pretend to provide assistance or facts about a subject, but the help is often meaningless and the information shallow. Web spam pages use repetitive text in the copy or meta tags in order to achieve a higher ranking in search engine results. See spamdexing and popup ad.
References in periodicals archive ?
We selected the NLP task which is a Webspam filtering problem.
The changes are part of the company's efforts to minimize the impact of webspam on users.
Matt Cutts, Head of Webspam at Google, has been very clear on best practices here: "If you have alot of store or franchise locations, consider it a best practice to: 1.
In 2010, Matt Cutts, head of Google's Webspam team, said the company was taking social signals into account, but he had a different take earlier this year.
Many of Sam Ash's competitors were focused on black hat techniques and webspam sites," added AdGooroo founder and CEO Richard Stokes.
According to Google, the new changes are part of its efforts to minimize the impact of webspam on users.
com)-- Spamdexed, the New York search engine penalty removal firm, announces the launch of their proprietary platform for submitting user-generated webspam reports to public listing services.
In commenting on their new webspam reporting tool, a spokesperson for Spamdexed said, "By providing every search engine user with access to our webspam reporting platform, we will be creating the most powerful community watch group in the world for identifying, reporting, researching and analyzing trending webspam techniques.
Search engine users can also report instances of webspam directly to Google via the following link:
Responding to a comment from a user seeking advice with regards to potential penalties for linking too heavily to one site in a PR, Head of Webspam at the search engine giant Cutts replied from his account “Note: I wouldn't expect links from press release web sites to benefit your rankings, however.
We've always targeted webspam in our rankings, and this algorithm represents another improvement in our efforts to reduce webspam and promote high quality content".

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