ad-supported software

Software that is paid for by advertisers. Pure ad-supported applications and websites always generate ads. In contrast, freemium products that display ads will stop the advertising when the user pays a fee. See freemium, shareware, adserver and Internet advertising.

Placing the Ads

Conducent's earlier FlexActive software provided the conduit between the source of the ads and their placement in a developer's application. FlexActive could also cache the ads so they could be rotated when the user was offline. (Screen shot courtesy of Conducent, Inc.)

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Microsoft's CEO said last year that his two greatest challenges are Linux and ad-supported software," said Rurik Bradbury, Unison Technologies Chief Marketing Officer.

Unison is World's First Free Unified Communications Software

Our ability to attract over 200,000 dedicated business users of our ad-supported software in just over a year has made our network of IT professionals an extremely valuable way to quickly and easily reach over $20 billion dollars in annual buying power for computer goods and services that run small and medium businesses around the world.

Spiceworks Wins AlwaysOn OnMedia Top 100 Award

In just a short period of time, small organizations in nearly every corner of the world have embraced the ad-supported software model as a means to achieve our mission of simplifying 'Everything IT.

Spiceworks Unveils Version 2.0 of Spiceworks IT Desktop as User Base Doubles to 200,000 in Six Months

Some of the more popular ad-supported software programs include news alert, stock alert and instant messaging applications from AOL, MSN, Yahoo

Gator Proposes Online Advertising `Rules of Engagement'; Gator Responding to Consumer and Industry Call for Defined Best Practices

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