ad campaign

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ad campaign

An advertising effort that places ads on a Web page or application via the Internet. It typically involves a third-party ad serving organization that delivers ads chosen automatically or from a specific selection. See ad server, ad serving and ad-supported software.
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Tom Jones, a partner at Thompsons, said while it was encouraging the advertising campaign was reaching so many people, it was "alarming" that the Government's message to them to claim without delay did not seem to have been "totally effective".
The meticulous strategic planning by Dugow's 20-year-old agency, Len Dugow & Associates (LD&A), has been the creative force behind the sophisticated advertising campaigns that have sold 1,000 residences valued at more than $2 billion.
I started following political advertising campaigns as an undergraduate at The Communication Arts Department of University of Uyo.
The NBI told the Ombudsman that based on its findings, Dentsu should not even have been awarded the original advertising campaign project in October 2012 costing P200 million because it was found in July 2012 to be ineligible to participate in the project by the Special Bids and Awards Committee (SBAC) created by former DOT Secretary Albert C.
Yvonne Adam, Marketing Director at Young's Seafood Limited, said: "We're investing heavily in the category with our biggest ever advertising campaign, and demonstrating some real innovation, with our sponsorship of Drama sharing the breadth of our full portfolio to over 30% of all adults."
According to Ahmed Sarhan, director of business development at 5D Agency, Vodafone's decision to stop advertising campaigns is a natural reaction to the decision of the Supreme Council for Media Regulation until the advertisement is amended.
Pakistan has denounced the advertising campaign as "malicious", "anti-Pakistan" and an attack on the country's sovereignty and territorial integrity.
With regard to the first finding, Michaelides suggested that advertising campaigns are designed with a cost-benefit analysis, as well as a needs-based report, before the decision to invite tenders is made.
We have never before launched such a far-reaching, allencompassing advertising campaign. We want to show Welsh farmers that we have faith in the future of our industry and together we have a stronger voice."
British providers of financial services Royal Bank of Scotland (RBS) and NatWest on Friday revealed their new advertising campaign, which is said to focus on fairness while highlighting that both banks ended teaser rates for customers last year.
BANKING AND CREDIT NEWS-January 26, 2015-New advertising campaign launched by RBS and NatWest
Intended as a guide for students or as a reference for advertising professionals, this book details the role an account planner plays in a successful advertising campaign. Kelley and Jugenheimer show how to develop an integrated marketing communications campaign by linking brand positioning with communications.

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