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see hypnotismhypnotism
[Gr.,=putting to sleep], to induce an altered state of consciousness characterized by deep relaxation and heightened suggestibility. The term was originally coined by James Braid in 1842 to describe a phenomenon previously known as animal magnetism or mesmerism (see
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The following article is from The Great Soviet Encyclopedia (1979). It might be outdated or ideologically biased.



an antiscientific medical system promoted by the Austrian physician (of Swiss origin) F. Mesmer (1734–1815) and based on the notion of animal magnetism, widespread at the end of the 18th century in France and Germany. Mesmer believed that the planets affect man through a special magnetic force and that a person in command of this force can emit it to others to favorably influence the course of all diseases. The untenability of the theory was demonstrated in 1774 by a special commission that included A. L. Lavoisier.

The Great Soviet Encyclopedia, 3rd Edition (1970-1979). © 2010 The Gale Group, Inc. All rights reserved.


Hypnotism induced by animal magnetism, a supposed force passing from operator to subject.
McGraw-Hill Dictionary of Scientific & Technical Terms, 6E, Copyright © 2003 by The McGraw-Hill Companies, Inc.
References in periodicals archive ?
However, Kant's rejection of animal magnetism is discussed, together with the sceptical verdict of scientists at the 1784 Paris Commission.
Fashion editors don't speak with forked tongue when they say that a touch of snakeskin can add more than a dash of animal magnetism to your life.
I'd like to think it was my animal magnetism that drew this bikini-clad posse into the bubbling water.
WI W T lo l o ma mnehY WITH his cute film star looks and sheer animal magnetism, Hollywood's new star looked right at home on the red carpet.
Placebo 2008 is a photograph by Aurelie Petrel of people including Warnell gathered around a baquet, in Lyon, a device used apparently in the late 18th century by Austrian physician Franz Anton Mesmer to measure animal magnetism.
And if the GLC star's animal magnetism continues, he may well be stealing T4 presenter Steve Jones' mantle as Wales' number one heart-throb!
The age old secret of animal magnetism has been unlocked by a Belfast boffin, dedicated to discovering what makes the perfect pooch.
"Jack's got animal magnetism, there's no doubt about that.
RUSSELL Brand has never been short of animal magnetism..
With his bronzed, chiselled torso, his mane of shaggy hair and ability to make a noise like he's just dropped a coconut on his foot, Tarzan has always exuded animal magnetism.
In Pride and Prejudice he famously transmuted the soberly clad Mr Darcy into a hunk of animal magnetism in a wet shirt.