KappAhl AB (STO:KAHL) announced on Monday that Carina Ladow, VP, Assortment
& Design, will leave her employment at the company, effective 30 April 2016, in order to take up a new position.
First, True Value's merchandising team analyzes years' worth of point-of-sale (POS) data, then synthesizes this data into about 16 different profiles, depending on the type of product mix and market in which they are developing an assortment
GSA Advantage is your best source jot finding different assortments
Chukar's best selling Original Assortment
, containing 12 oz.
Walmart is also broadening its product assortment
by about 11% -- or about 8, 500 items -- in the average store.
This article explores the barriers to successful shopper marketing using assortment
optimization as a prime example, and how retailers and manufacturers can work together to make their categories more efficient and effective than ever.
So far, Nielsen says, most consumers have not observed assortment
changes--only 7% say they have seen a noticeable reduction in product variety --and although 42% of retailers decreased assortment
in 2009 amid considerable industry hype, assortments
overall shrunk by only 1%.
Macy's has a large, extensive collection of products, and Bloomingdale's has a small, minimal assortment
purchase or not and if so which product) based on which products are included in the assortment
and the prices involved.
With an assortment
purchase, the consumer buys an individual tea package containing several different types of tea.
Despite their size and national prominence, such retailers as the Limited Stores and The Gap have stuck with their original formulas of offering a small focused assortment
in great depth.