augmented reality


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augmented reality

The combination of real and computer-generated images in real time. In augmented reality, digital images or video are superimposed onto the real world (see examples below). In contrast, headset-based virtual reality is entirely immersive, and viewers are stationary to avoid bumping into furniture. See virtual reality, mixed reality, Windows Mixed Reality, Google Tango and augmented virtuality.


Augmented Reality - 1st and Ten
An indispensable feature in TV football is Sportvision's yellow first-down line, which looks as if it were actually painted on the field. (Image courtesy of Sportvision, Inc., www.sportvision.com)







Get Directions
This early Google Glass example shows the wearer being alerted and given the option to receive directions by foot or bus (see Google Glass). (Images courtesy of Google Inc.)


Get Directions
This early Google Glass example shows the wearer being alerted and given the option to receive directions by foot or bus (see Google Glass). (Images courtesy of Google Inc.)







HoloLens Goggles
The Microsoft HoloLens goggles enables workers to move around their environment while viewing objects created as 3D holograms (see Windows Mixed Reality). (Image courtesy of Microsoft Corporation.)
References in periodicals archive ?
Quanta is also believed to be the manufacturer for Apple's augmented reality device.
Augmented reality can be used in every phase of design, both at the board and system levels.
Travers said thatMicrosoft, Google and Apple are still the only widespread platforms for developers to make augmented reality products.
There is a widespread belief that augmented reality can be applied in the video gaming industry only.
Augmented reality is sometimes conflated with virtual reality, but experts note that the two are distinct technologies.
The patent also describes the possibilities with this augmented reality device: "An augmented reality device may be applied to a helmet or an eyeglass and may be arranged to locate holographic see-through optical devices at the respective eyes of a user.
Even if we were a little slow to add cameras to all our apps, I'm confident that now we're going to push this augmented reality platform forward," he said.
Ethan Xie, Senior Investment Director of Alibaba Group, said that 'we believe there is huge potential in the development of leading-edge technology like augmented reality and its application to various industries, like WayRay's AR navigation system in the auto sector.
Use the activity guide with the goggles to uncover more surprising things about ants as you also see augmented reality ant images come to life.
According to Susan Eustis, lead author of the study, "These game based and industrial end-to-end process IoT augmented reality modular AR markets are anticipated to reach $7 trillion by 2027, growing in some cases at the same pace we have seen from Pokemon Go augmented reality.
TELECOMWORLDWIRE-September 12, 2016-Fyusion introduces mobile platform for augmented reality content creation
Ericsson has signed BT Sport as its first client for PIERO Augmented Reality, a cutting-edge software system that enhances sports programming and creates more immersive viewing experiences.

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