buzzword

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buzzword

A term that refers to the latest technology or just sounds catchy. Artificial intelligence (AI) is the hot buzzword today. Like all major buzzwords in the past, AI is often overused and abused (see AI).

Other buzzwords are blockchain, Bitcoin, IoT and augmented reality. Just a few months ago, cloud, big data and smartwatch were hot topics. A few years ago, social networking, Web 2.0, Twitter, Facebook, smartphone, tablet and green were all the rage. See cloudwashing.

In the beginning, everyone uses cutting edge terms to appear knowledgeable (see buzzword compliant). However, if not a flash in the pan, new technologies become mainstream, and the words eventually become everyday vocabulary. See disruptive technology.

"Nano" This - "Nano" That
Nanotechnology was very popular right after the turn of the century. The "nano" prefix was tacked onto existing manufacturing processes that had already been dealing with microscopic elements for years. Some companies even added "nano" to their corporate name to take advantage of the buzz (see nanotechnology).

Old Buzzwords
The last half of the 1990s brought us numerous Internet buzzwords, including Java, intranet and e-commerce. Early industry buzzwords were client/server in the 1990s, distributed computing in the 1980s and MIS in the 1970s.


Just Plain Small
The "nano" term is sometimes used to simply mean "small," as in this mouse transceiver from Microsoft. When plugged into a USB port, it protrudes only a quarter inch.
References in periodicals archive ?
Each and every year sees the emergence of a darling new buzz word that's bandied about by our nation's retailers, restaurateurs, distributors and wine press.
Nanomaterials like fullerenes are said to have become the biggest buzz word in materials science today, promising to provide coating systems with functional properties, which may open up completely new markets for organic coatings.
"Web Services" is fast becoming the technology buzz word. This generic term refers to a group of standards that will enable software products to make automated, meaningful connections between trading partners.
Such, globalization is the buzz word that off the tongues of world's financial gurus, but no one has explained what it is much beyond evoking Karl Marx's prediction of an "interdependence of nations."
Contrast that with e-commerce sales of $22 billion that same year and you can understand the hoopla surrounding this new buzz word. Now consider this: by 2003, B2B commerce is estimated to total an astounding $2.5 trillion, representing 5 percent of the gross domestic product.
The broadcast media buzz word during the last week of June was "monopoly." The local TV news gang was reporting on Pulitzer Inc.'s announcement of a proposed buyout of the Suburban Journals.
Analytical applications are currently a buzz word in the business intelligence community - Gaiss defines them as combining decision support technology - standard and multi-dimensional queries and reporting facilities with the domain expertise to solve individual problems.
Spirituality" has become a buzz word in recent years.
But `tolerance', the buzz word of the Nineties, must have replaced `acceptance'.
Not only is "sovereignty" an ill-defined buzz word of the '90s, it is a mirage offered up to the community by leaders who have nothing substantial or practical to offer.
The '90s buzz word for this is "upskilling." NARS will continue to provide activities that will enhance our skills and provide us with the professional and-personal growth we need.