clickstream

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clickstream

The trail of mouse clicks made by a user performing a particular operation on the computer. It often refers to linking from one page to another on the Web. Analyzing users' clickstreams on websites is very helpful in determining the effectiveness of the site's design.
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The clickstream data therefore is important in understanding customer behaviour and it is also the main source of information for the companies to adapt their service according to their electronic audience [4].
These technologies tend to be the most useful when applied to repeated processes that produce massive amounts of data such as sales, clickstreams, asset monitoring and other transactions.
Sinha, "'Your click decides your fate': leveraging clickstream patterns from MOOC videos to infer students' information processing & attrition behavior," https://arxiv.org/abs/1407.7143.
A new data paradigm that includes data from machines, sensors, geo-location devices, social feeds, clickstreams, server logs and more is fueling the Internet of Anything and driving the need for trusted insights from data at the very edge to the data lake in real-time with full fidelity.
Streaming analytics providers play a vital role in assisting various organizations in quickly reacting to the changing business needs by analyzing in-motion data and providing them real-time insights on the data received through various sources such as sensors, RFID, GPS, mobile devices, social media sites, and clickstreams. Streaming analytics also help companies in improving their agility and scalability, making operations more efficient and eliminating unexpected loss.
Unstructured and semi-structured Big Data sources can be of a wide variety that includes data from clickstreams, social media, machine-to-machine, mobile device, sensors, documents and reports, Web logs, call records, scientific research, satellites, and geospatial devices.
Modern learning systems can track "clickstreams," following a student's mouse as it clicks on various links.
StreamView includes Clickstream Markers that provide a heuristic approach to analyzing user clickstreams and offer an automated intelligence layer to assist investigations.
"By monitoring and analyzing everything from customer clickstreams and transactions, to network activity, to call records, Splunk software turns machine data into valuable information," said Vishal Rao, vice president, Americas, Splunk Inc.
Current rating systems will be knit together, and "ratestreams" will become as significant as "clickstreams" are today.
Users experience seamless performance whether on or offline and see an immediate impact to their productivity with streamlined clickstreams and usability.
We introduce a special purpose methodology for evaluation of separation process, evaluate our method on clickstreams from different sources, and present preliminary results.