cybermarketing

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cybermarketing

Generally refers to selling via the Web, email or social networking sites, but may refer to other electronic promotions such as trial programs bundled with purchased software or, as was popular earlier, provided on stand-alone CD-ROMs. See social media marketing and viral marketing.

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References in periodicals archive ?

The Internet and cybermarketing are finally beginning to make their marks on the apartment industry.

Online optimization: AvalonBay is harnessing the Internet's full marketing potential by using a well built Web site, apartment listing service and search engines that click

Cybermarketing allows you to provide 7-day, 24-hour service response; send phone, fax, or e-mail solutions; carry on online dialogue; and repair problems from a distance through computer diagnostics.

Multichannel shoppers love e-mail. (Integrated Marketing Solutions)

Size is the author of "Cybermarketing: Your Interactive Marketing Consultant"

What Really Works in E-MAIL MARKETING

Cybermarketing: Your Interactive Marketing Consultant, Lincolnwood, IL: NTC Business Books, 1997.

The World Wide Web in the Food and Beverage Sector in Spain

Recently he has published Cybermarketing: How to market your products and services on the Internet.

Millennibrum: Business matters to professor working to boost local economy

My friend is now sitting at a long table on stage, and the voice is coming from the man next to him, an expert on cybermarketing who's now asking newspaper publishers in the audience the big question: "Are you selling links?"

Bells and whistles that annoy and save

But as soon as consumers perceive cybermarketing to be as secure as telemarketing, expect a hyperkinetic acceleration.

And That's the Way It Will Be: News and Information in a Digital World

It offers advice on cybermarketing, international purchasing, quality and logistical aspects of e-commerce for agricultural and manufactured goods as well as services.

Trade Must Extend to Poorer Countries

In this sense, Internet becomes a powerful tool to develop and implement marketing strategies, as cybermarketing expert Arnaud Dufour points out (see page 30).