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The Japanese word for emoticons (smileys, happy faces, etc.) used in messaging (email, texting, chat, tweets, etc.). Meaning "picture letter" (e + moji) and pronounced "emma-gee" (Japanese) or "e-mo-gee" (English), users can download a huge variety of emoji symbols for mobile and desktop applications. However, emojis have not always rendered the same between platforms (see last example below).

Emoji, Emoticons and Unicode
Emojis started out in Japan while "emoticons" evolved from the "smiley face" text :-) of the 1980s. Both "emoji" and "emoticon" terms are used synonymously, and both use the Unicode character set. See emoticon and Unicode.

Insert an Emoji
Adding an emoji to a text message from Emoji+, LLC's iPhone app is one click away.

An Endless Variety
These icons from www.getemoji.com are a tiny sample of available symbols.

Not Always an Exact Science
Although increasingly compatible, Emoji icons do not always render the same.
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The film, which featured Sir Patrick Stewart as the voice of the poop emoji and James Corden as a high five emoji, also won worst screenplay, worst director for Tony Leondis and worst screen combo, given to any two of its "obnoxious emojis".
Anthony (Tony) Leondis as the Worst Director for 'The Emoji Movie'
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Emoji Domain Names will be available based on Unicode Consortium Emoji Version 5.
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Summary: Residents share their favourite emojis and what they would like to see added to the list
I think we need to have a discussion about how Google's burger emoji is placing the cheese underneath the burger, while Apple puts it on top pic.
Some of the emoji Love Hearts that are now featured in packs include smiley face emoji, and laughing face emoji.
The range of four emoji-inspired frames are gender-neutral for children aged four to 10, and feature 'twist and turn' emojis on the arms for customisation.
In recent days families have been flocking to the mall to join in the excitement with prizes galore to be won, as highlighted in GulfWeekly, with unique emoji roaming characters adding to the entertainment over Eid.
The initial capital will cover the cost of production, as well as marketing and distribution of the initial run of emoji photo holders.