first-party cookie


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Related to first-party cookie: Tracking cookies

first-party cookie

A small amount of text stored in the user's computer that is created by the website the user is visiting. By default, first-party cookies are allowed in every Web browser. If you were to disable first-party cookies, a website could not keep track of your activity as you move from page to page. For example, you would be unable to purchase multiple items online in the same transaction. Each time you added something to the cart from another page on the site, it would be treated as a new order. See cookie, third-party cookie and stateless.
References in periodicals archive ?
WebTrends said that initial migrations to its first-party cookie solution have resulted in a 300% increase in accuracy in comparison to third-party cookie data.
However, those are first-party cookies provided by the site itself.
First-party cookies are cookies placed on a visitor's hard drive by the initial website a person visits.
First-party cookies are assigned by the Web site itself, in this example, Newspaper.
Click on Override automatic cookie handling, and Block for First-party Cookies and Third-party Cookies.

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