foursquare


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foursquare

A social networking site that serves as a mobile friend finder and loyalty card service. Founded in 2008 by Dennis Crowley and Naveen Selvadurai, foursquare members "check in" via smartphone when visiting a venue and share their location with foursquare friends, Facebook and Twitter. Members can also leave tips about a place to help future visitors.

Points, Discounts, Badges and Mayorships
When users check in, they get points to compare themselves with other members. After checking in some number of times, sponsoring companies offer members discounts and freebies and may surprise them with achievement badges.

If a foursquare member checks into a venue more than anyone else in the past 60 days, that person becomes "mayor" of that venue. Members getting close to mayor status are notified ahead of time. For more information, visit www.foursquare.com.
References in periodicals archive ?
Foursquare announced on its company blog, "When you arrive someplace, we can tell you something great there (like the best thing to order, or a money-saving special).
Foursquare is talking with other companies about a possible investment, and the talks may not lead to a deal, said another person with knowledge of the matter.
According to Fox Business, Foursquare spokesman Brendan Lewis said via email that the talks fall squarely in the 'rumors and speculation' category.
"This new attribution capability will leverage Foursquare's location platform to measure the impact of a broadcast radio campaign purchased through the Jelli platform, SpotPlan, and its effectiveness in driving consumers to actual brick and mortar destinations," iHeartMedia says.
"Macy's and Kmart were fabulous examples not only because they have store closures happening in 2017 but because they had store closures that happened in 2016," Foursquare editor-at-large Sarah Spagnolo told International Business Times in a phone interview.
Promotions are either set up within Foursquare or via the various daily-deal providers.
While apps like Foursquare require consumers to check in each time they enter a business, the app --called Adored--automatically checks in consumers when they enter a shop or restaurant with the help of Apple's iBeacon, a low-powered Bluetooth technology.
Foursquare has also announced that the revamped Foursquare app will launch at a later time.
Since the original app's launch in March 2009, the Foursquare community has grown to include more than 50 million people around the world.
Foursquare is much more popular in the Northeast (28.0%) vs.
The investment is reported to help Foursquare sustain its business, while providing Microsoft the access to a collection of location-based data.
9 -- Foursquare is undoubtedly the most popular location-based social networking app, with more than 40 million users globally.