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herbal,

early botanical book containing descriptions and illustrations of herbs and plants with their properties, chiefly those qualities that made them useful as medicines or condiments. Most of the herbals were written between c.1470 and c.1670; they were especially popular in England and Germany. Among the famous herbalists were Gaspard Bauhin, Otto Brunfels, Hieronymus Bock, and Leonhard Fuchs, all active during the 16th cent. Mingled with illustrations of often painstaking accuracy were fantastic figures and many superstitious descriptions of the magical powers of plants, e.g., the doctrine of signatures. This theory of herbal medicine was based on the superficial resemblance of certain plants or plant parts to specific human organs or parts. The appropriate herb was used for any disorder of its human counterpart. Thus certain heart-shaped leaves were thought to relieve heart disease; the convoluted walnut, brain disease; and the figworts, whose flowers have deep throats, were given for scrofula (hence the figwort family name Scrophulariaceae). The herbal began to disappear as medicine acquired a more scientific approach, but it has enjoyed a revival of interest as more people have turned to self-care and herbal medicineherbal medicine,
use of natural plant substances (botanicals) to treat and prevent illness. The practice has existed since prehistoric times and flourishes today as the primary form of medicine for perhaps as much as 80% of the world's population.
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Bibliography

See A. R. Arber, Herbals, Their Origin and Evolution (2d ed. 1938); B. C. Harris, The Compleat Herbal (new ed. 1972).

References in periodicals archive ?
As sales of herbally enhanced beverages continue to grow at a staggering rate--up 97 percent since last year--I am confident that these new products will continue to grow the Elements line, adding incremental sales.
As sales of herbally enhanced beverages continue to rise at a staggering rate (up 97% in the past year), we are confident that these new products will continue to grow the Elements line, adding incremental sales," comments Maura Mottolese, vice president of Snapple marketing.
He admitted to his performance being somewhat herbally enhanced and his name was John Mann, man.
Thanks to fast-growing consumer interest in herbally enhanced products, the line has been establishing a foothold in health food and natural foods stores.
Utilizing natural ingredients that are herbally infused such as Chamomile, Valerian and Lemon Balm, Ex Chill is a great-tasting relaxer beverage.
Herbally, you could try gargling twice to three times daily with an infusion (tea) of sage or a tincture of Thyme or Myrrh.
While this trend is still developing, we believe that innovative, herbally enhanced products will fuel the next wave of growth.
Apple & Eve this spring roiled out a line of herbally enhanced Tribal Tonics formulated to deliver benefits ranging from mental acuity to relaxation.
The strong growth within the Virgil's Root Beer product line was due to an increase in sales of the Virgil's 5 liter party keg and the introduction of a new low calorie, herbally enhanced Virgil line.
Since 1993, Herbally Yours Inc, has been the forerunner of contract custom manufacturing of dietary supplements and personal care products.