Information regarding how much the licence will cost is still unknown, but Injeel Moti, a communications consultant and beauty influencer
with more than 11,500 followers online, said she is all for the move - no matter what the cost.
The Campus Influencers
program from IMA[R] (Institute of Management Accountants) continues to expand and reach more students, as volunteers made 61 school visits in 2017.
But put more simply and from a layman's perspective, it means that in the near future, when the so-called Influence Revolution is complete, the fans that invest the most in the market value of their idol using tokens from Block Chain can have dinner with them, go on set visits with them, finance projects (movies, recordings, etc) for them, have a say on what they wear on certain days and occasion, organize fundraisers with them basically turning the table on them by calling the shots, thus, influencing back the influencer
Here are other influencer
marketing trends for 2018.
evaluation of data to determine which social influencers
can help grow your business and acquire more customers.
The research, which is based on over 1,000 interviews and surveys with decision makers for brands and Fortune 500 companies in the UAE and Saudi Arabia, found that almost 25% of markets spent over $25,000 in influencer
marketing initiatives in the last 12 months.
The rise of influencer
marketing is a true success story for the marketing industry and its growing community of social influencers
And, consumers are more astute when they are marketed to--both directly and indirectly by the brand --which is why it's no surprise that this study found that authenticity is the most important factor to following' an influencer
," says Pau Sabria, co-founder of Olapic, the company which commissioned the survey of 4,000 social media users in the United States, France, Germany and the United Kingdom to better understand why and how consumers heed social media influencers
for each piece of content," says Felix LaHaye, cofounder of influencer
marketing company Open Influence, in the article.
At one point, marketers wondered if influencer
marketing was going to suffer the same fate.
When brands tap influencers
who are not actual users of the product, the credibility of both the influencer
and the the brand are affected, having lost authenticity in the process.
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