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Related to loyalty card: Loyalty Programs
a swipe card issued by a supermarket or chain store to a customer, used to record credit points awarded for money spent in the store
Collins Discovery Encyclopedia, 1st edition © HarperCollins Publishers 2005
loyalty punch cardA paper card that encourages customers to return to a retail store. The size of a credit card, a loyalty punch card has a series of boxes that are punched or stamped by the cashier at time of purchase. When all the boxes are filled, the customer is entitled to a free item. The loyalty card concept is also implemented in a smartphone application (see smartphone wallet). See also punch card.
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