The winners of the Young Market Researcher
Awards program will embody the future of the industry and offer insight into where it is headed and who will be leading it.
All in all, this book has a good deal to offer market researchers
struggling to justify their role in a difficult and rapidly changing world and is good value for money.
Vogt: The role of the market researcher
is changing everywhere, not just in agribusiness.
This shows that market researchers
have the potential to efficiently reach the richest source of qualified opinions, and also reach the "influencers" of the group.
The new product line meets the business demands of a variety of market researchers
- from entry-level students to advanced professionals - and significantly raises the bar on how companies can leverage survey data and use insights gained to become more customer-centric organizations.
GMI's Direct-to-Youth panel provides market researchers
with access to the opinions of millions of highly profiled children, tweens and teens aged 6 to 17, in real time.
Research Analyzer delivers the most common analytical features that a market researcher
needs for a typical market research project, and is built in the language of market research, with only one syntax to learn.
NEW YORK -- ALM Research(TM), a leading provider of business intelligence for and about the legal market, today announced the launch of ALM Research Newsline(TM), a new bi-monthly e-newsletter, updating law firm and legal market researchers
on data, market studies, rankings and other services available from the group, as well as research-related industry news.
This is a must-read for managers, marketers, consultants, financial analysts, market researchers
and other professionals to prepare effective strategies for business development.
QuestionPro's TURF module includes tools for analysis and simulation and gives market researchers
one-click access to the "Reach" or "Coverage" of products and services, thus eliminating duplicates.
NEW YORK -- imap Research, a division of The Ziment Group specializing in syndicated studies for the pharmaceutical and healthcare industries, has introduced onTRAK, a novel, single-source solution that's been developed for market researchers
to measure brand performance across many constituents and geographies.
0 in collaboration with leading market researchers
to best meet the industry's needs," says Ian Durrell, SPSS president, market research.