mass customization


Also found in: Dictionary, Medical, Financial, Wikipedia.

mass customization

mass means of production able to meet the highly specific individual needs of customers (compare MASS PRODUCTION). Mass customization has become possible as the result of NEW TECHNOLOGY – see also FLEXIBLE PRODUCTION, JUST-IN-TIME MANAGEMENT. The ability to differentiate products and markets is widely seen as one defining feature of a POSTMODERN social formation. Developments in E-COMMERCE may ultimately lead to a digitalized production and distribution system which collapses the distinction between manufacturing and services. Mass customization is part of what is meant by POSTINDUSTRIAL SOCIETY and a culture of POSTMODERNITY.
References in periodicals archive ?
Finding automated solutions to mass customization, especially e-commerce, is the greatest challenge they face.
The team has also conducted innovative research, applying theory to practice to realize significant developments and offer notable contributions to research on key technologies in the mass customization of furnishings production and digital manufacturing.
The trend of mass customization in consumer goods is increasing the complexity of logistics tasks.
OnPoint Manufacturing specializes in Purchase Activated On-Demand Mass Customization of apparel.
Striving to enhance the ability of industrial manufacturers to continuously accommodate demand for new, personalized experiences on a mass customization scale is part of Accenture's Industry X.0 (IX.0) approach.
In healthcare, the logic of mass customization is being applied in distinct, but related, ways as mentioned by Russell Mannion and Mark Exworthy.
Commenting on the role of Agility 4.0 and its focus at Drinktec (1115 September), Frederic Sailly, Executive Vice President for Product Management and Development, Sidel explains: "The Agility 4.0 programme is an award-winning, proven and pragmatic approach to manufacturing that we have developed with a view to achieving three overall benefits: improved understanding, enhanced performance, and product mass customization together with traceability."
The 9 other teams were CEnOS platform (Latvia), integration platform for engineering software, WhatTheBus (Estonia), a smart marketplace for bus rentals, WiDE--We Improve Device Experience (Latvia), mass customization software for making 3D printable prosthesis and orthosis, VIVIDLY (Latvia), bringing VR to architects in an easy, accessible way AppFollow (Finland), real-time reviews and updates monitor for the App Store and Google Play bNesis (United States), allows to rapidly integrate any app with multiple cloud services, 3D Creationist (3DC) (Estonia), the easiest 3D modeling app for mobile devices, Finch.
Engineering, technology, and management specialists from Europe and the US discuss recent trends and success factors in mass customization, including the design of production systems and assembly lines, and the need for a functioning and effective mass customization information system; complexity drivers, including the impact of complexity on the human operator in assembly-oriented manufacturing, alternative assembly supply chain structures, variety-induced complexity metrics, and a method to determine the more suitable degree of customization for a specific product design platform; and product configuration management and its approaches, including an interactive product configurator, web-based sales configurators, product configurator application, and sustainability issues.
Later, producing customer special products at a cheaper price in the factory environment to meet the customer's needs reveals the concept of mass customization. In summary, after the industrial revolution, mass production, which can produce one type of production, lean production, which enables producing predefined product types with some adjustments on the system within minutes, and mass customization, which is actualized upon the demand of the customers, were brought out.
Cimpress leverages the principles of mass customization to empower customers to purchase custom products in low volumes at an affordable price.
Need for operational efficiency, rapidly growing SMEs, growing inclination towards Internet of Things (IoT) and cloud-based automation, growing demand for smart factories, mass customization, supply chain synchronization, integration of systems, increasing R&D and innovation in Artificial intelligence and advancement in the M2M communication technology are some of the key growth factors of this industry.