planned obsolescence


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planned obsolescence

the deliberate introduction of regular changes in the design of consumer products with the aim of creating new demand by making earlier versions of a product appear outmoded. The fact that many products are no longer built to last, and often cannot be repaired, is sometimes seen as a further part of the same process. As well as being a way of improving the commercial returns of individual firms, the technique has been seen by some as a valuable way of keeping the overall capitalist economy buoyant. For others (e.g. Packard, 1957) such artificially built-in obsolescence is socially wasteful, and manipulates consumer need. Nowadays it is also seen as environmentally shortsighted, contributing to the depletion of resources and environmental pollution.
Collins Dictionary of Sociology, 3rd ed. © HarperCollins Publishers 2000
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Apparently, at his own expense, he published a 20-page pamphlet entitled "Ending the Depression Through Planned Obsolescence." The main problem, as he saw it, was that people were suddenly fearful of buying anything new, preferring to use their old appliances, clothes, cars, and even toothbrushes until they got the last particle of good out of them.
ELECTRONIC GADGETSThis white-collar crime is considered by economics historians as the birth of planned obsolescence of electronic gadgets.The Centennial Light, a bulb that has been lighting continuously for 115 years in Livermore, California, is the best evidence for capitalisms sin of planned obsolescence.
The controversy over Apple's planned obsolescence of older iPhone models stemmed from pressure by Congress.
The machine is owned and maintained by the manufacturer who builds it to last as opposed to designing it for planned obsolescence, that is creating a product with an artificially limited useful life.
You're old, in a culture that fetishises the new: it's absolutely no coincidence that Carly's teacher tells the class about 'planned obsolescence', our modern impatience with last year's model.
Planned obsolescence. Plotting the demise of a product.
Britain could witness similar cases, while a French campaign group has lodged a complaint claiming Apple breached the country's "planned obsolescence" laws, which ban companies from selling items that are designed to fail over time.
"It's almost unbelievable that consumers have not stood up and said the planned obsolescence of the gadget industry is absolutely obscene and not serving them," said economy expert Rachel Botsman, according to the Guardian.
Some users saw the announcement as proof that the company had engaged in "planned obsolescence," a scheme to degrade the old devices to force users to upgrade.
Kapunan believes that Christmas consumerism, when combined with high dependence on electronics and planned obsolescence, contributes to the spiking of e-waste after the yuletide season.
When you factor in planned obsolescence (the manufacture of products with a limited lifespan) and a less than rigorous approach to recycling, then waste levels are bound to increase.

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