According to the company, ProtoSphere
2.0 is an innovative approach in immersive, social learning and collaboration for multi-national enterprise organisations, allowing them to create an always-on virtual workspace to increase the speed and effectiveness of knowledge transfer, learning and social engagement and provide context to business-critical information.
He also emphasizes that unlike consumer-oriented sites, such as Second Life, ProtoSphere
is positioned as a collaboration tool aimed squarely at the enterprise: ProtonMedia's roster includes customers in the pharmaceutical and energy industries--large companies with employees worldwide that have concerns about security and issues of control, for example.
Ron Burns is the CEO of ProtonMedia (Lansdale, Pennsylvania, USA), which develops the ProtoSphere
social teaming and collaboration platform.
At the Fuqua School at Duke University, professors are using ProtonMedia's ProtoSphere
is a VW that supports traditional learning but in a virtual format.