purple minutes

purple minutes

The minutes of IP traffic that are part of an enhanced application. Coined by Jeff Pulver of Pulver.com, purple minutes include voice, data and video content in contrast to "black and white" minutes, which measure standard telephony traffic.
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References in periodicals archive ?
Mum Kate Moxon discovered nine-day-old Molly struggling to breathe and turning purple minutes after she was put down to sleep on Tuesday night.