search engine optimization


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search engine optimization

Designing a website so that search engines find the pages easily and index them. The goal is to have a page rank as high up on the results list as possible, or be on the first results page, or at the very least on the second results page. Search engine optimization (SEO) includes the choice of keywords used in the text paragraphs and the placement of those words on the page, both visible and hidden inside meta tags.

Keep 'Em Guessing
Search engines use different criteria for ranking pages, and those criteria are periodically changed to keep Web page designers from falsely describing their pages and obtaining a permanent, high ranking. This is why an entire industry exists to help website owners obtain high results page ranking. See page ranking, cloaking, shadow domain, meta tag, site map, surface Web, deep Web and social search engine.
References in periodicals archive ?
In addition to being a website design and development company, Kirk Communications is a global provider of inbound marketing including Search Engine Optimization (SEO) and social media integration.
As well as being rated Top 5 for search engine optimization services, MetaSEO also received Top 5 rankings for SEO-related services such as Link Building, Local Search, Reputation Management and Social Media Marketing.
The search engine optimization services offered by TH2 Technologies ensure business's website ranks high in search results.
CyberMark practices ethical SEO by educating its customers about how search engine optimization works and by being honest to customers about what they are up against before coming on board, says Judd-Pennie.
The 10 questions asked the most by marketing executives about improving their search engine optimization strategies
We are honored to receive this recognition from TopSEOs for video search engine optimization.
This ongoing research helps the company offer the highest level of service and effective search engine optimization for their clients.
We are honored to receive this recognition from TopSEOs which affirms for us and our search engine optimization clients that the in-depth site audit we do is considered the best in the industry.
Sobesoft's Free Home Page Search Engine Optimization (SEO) Program works as follows:
TopSEOs performs an indepth evaluation of the leading search engine optimization firms in the industry to determine their rankings.
With over thirty years of programming and web development experience, Orange Collar Media is quickly becoming a premiere marketing and search engine optimization firm.
The 2008 Search Engine Strategies Conference and Expo in San Jose has over 70 sessions that focus on teaching business's how to maximize their Search Engine Marketing (SEM) opportunities, including Search Engine Optimization (SEO) and Paid Search Advertising.

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