search engine optimization


Also found in: Dictionary, Thesaurus, Medical, Acronyms, Wikipedia.

search engine optimization

Designing a website so that search engines find the pages easily and index them. The goal is to have a page rank as high up on the results list as possible, or be on the first results page, or at the very least on the second results page. Search engine optimization (SEO) includes the choice of keywords used in the text paragraphs and the placement of those words on the page, both visible and hidden inside meta tags.

Keep 'Em Guessing
Search engines use different criteria for ranking pages, and those criteria are periodically changed to keep Web page designers from falsely describing their pages and obtaining a permanent, high ranking. This is why an entire industry exists to help website owners obtain high results page ranking. See page ranking, cloaking, shadow domain, meta tag, site map, surface Web, deep Web and social search engine.
References in periodicals archive ?
The (SEO) search engine optimization software market is segmented and studied on the basis of type, application, and region.
CU Denver Business School, University of Colorado Denver, uses a mix of paid search, digital ads, search engine optimization and social media.
Kirk specializes in Search Engine Optimization and has proprietary software to analyze the SEO work web companies claim to have done.
If you have any questions about how to specifically integrate targeted keywords onto your TherapySites site, just send us an email, or give us a call, and any of our search engine optimization technicians would be happy to help you.
Search engine optimization entered the search scene in about 1996 as search engines became more sophisticated.
A recognized expert on search engine optimization (SEO), Rognerud is the SEO columnist for Enterpreneur.com and has spent some 20 years creating and managing web marketing projects, including positions at Yahoo!/Overture.
It intermixed search engine optimization and pay-per-click advertising.
Search engine optimization (SEO) is a fairly new idea, having gained popularity within the last five years.
Posner developed a combination of Flash and search engine optimization in a website for www.avalonchrystieplace.com, the website for AvalonBay Communities' first luxury rental community in Manhattan
Ayalon is playing a significant role in Japan's Search Engine Optimization (SEO) industry, and we asked him why he thinks Sozon has a strong chance of becoming a major player on the Japanese Internet scene.
Factors to consider when developing a search engine optimization strategy for your site:
One reliable place to look for professional help is the Web site Search Engine Optimization Consultants (www.seoconsultants.com).

Full browser ?