If you want your photo now , you get a snapshot printer
: you insert a media card or attach your camera directly, select a photo, and out comes a hard copy in a minute or so.
"Now we have made the most successful snapshot printer
even faster, with more vibrant image quality so that users will find it even easier and more enjoyable to use."
The snapshot printer
market is the surprise success story of 2004, up 170 percent from 2003, to reach 2.2 million units.
The EASYSHARE System consists of digital cameras, picture frames, snapshot printers
, online services, software, inkjet printers, and accessories-making picture-taking, sharing and archiving effortless.
"What we are seeing is that, generally speaking, consumers are using kiosks at retail to print large quantities of pictures and are using their home snapshot printers
on a more selective basis for fewer pictures," she says.