stallboard

stallboard

stalls, 1
A strong sill (and lumber framing) at the base of a storefront window which supports it.
References in periodicals archive ?
Moscow, Russia, July 24, 2015 --(PR.com)-- On June 4 the strategic session "Optimization of supply chain from manufacturer to stallboard" took place at the Center of world trade within the framework of the Russian Retail week.
Joint cooperation of the supply chain participants (producers, retailers and transport companies) resulted decreased logistics cost for goods transfer from the factory to the point of final sales and as a consequence availability of products on the stallboard.