unique visitors


Also found in: Dictionary, Thesaurus, Medical, Legal.

unique visitors

A count of how many different people access a website. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions."

Unique visitors are determined by the number of unique IP addresses on incoming requests that a site receives, but this can never be 100% accurate. Depending on configuration issues and type of ISP service, in some cases, one IP address can represent many users; in other cases, several IP addresses can be from the same user.
Mentioned in ?
References in periodicals archive ?
com, Interactive One's pop culture property, increased its unique visitors by 11 percent month-over-month, havingreached 1.
Interactive One Boasts Another Record-breaking Month With 9.9 Million Unique Visitors to Its Suite of Sites and Double Digit Growth in February 2012
com which attracted 11,000 unique visitors on the day of the launch for the city's Capital of Culture year.
Tall ships website breaks visitor number records; In association with Merseyside acme Design firm delighted with online success
7 million unique visitors in October - reaching 68 percent of the country's total online population.
Retail Web Sites Show Growth In Europe
A unique visitor is someone who visits the site at least once in a day regardless of multiple visits.
Walmart.com Passes Department Store Rivals
50 Leading Online Shops in Italy, ranked by Unique Visitors from Italy, May 2012
Research and Markets: Top 1200 Online Shops in Europe 2012
In its seventh full month in business, Mediaite broke the symbolic million unique visitors mark in the shortened month of February, with 1.
Mediaite.com Begins 2010 with Record Breaking Traffic Numbers
acents Leading B2C E-Commerce Players; by Unique Visitors and Audience Reach, February 2010
Reportlinker Adds Global B2C E-Commerce Players 2010
6 million unique visitors in September - reaching 42 percent of the total U.
comScore Ranks Top Web Sites in U.K. for September
2 million unique visitors during December, a differential inaccurate by 207.
MLB.com Completes Record-Setting Year With Nearly 20 Million Unique Visitors in December
2 million unique visitors age 15 or older, reaching 70 percent of the total German Internet audience.
comScore Ranks Top Web Sites in Germany for September
Unique visitors to AOL's programming sites grew 8% year over year to 53.
AOL Programming Sites Reach All-Time High Traffic for September
3 percent in August to reach just under 9 million unique visitors.
comScore Ranks Top Web Sites in U.K. for August

Encyclopedia browser ?
Full browser ?