variable data printing


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variable data printing

Printing letters, flyers or documents with different data on each one. It can be as simple as a mail merge letter with personalized names to something much more sophisticated such as a catalog with merchandise tailored to your buying history and customer profile. Of course, variable data printing uses computer printers rather than traditional commercial printing presses. See mail merge and digital printing.
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The global variable data printing market in labels is projected grow from USD 10.
According to Jill Smith, marketing specialist at Mark Andy--a press manufacturer based in Chesterfield, MO, USA--market drivers for variable data printing include personalization, brand security and protection, and customization.
Remember, unlike imposition with traditional sheetfed, variable data printing is a sequential-page (and ZIP-code) process.
Mail Print has been a leader in variable data printing for over 18 years and the addition of the HP T200 is simply the next step in our evolution.
In addition to variable data printing systems, we also offer a complete line of EZ-Tek case tapers and tape.
Interquest, Charlottesville, VA, which completed the research for GAMIS, concluded that until variable data printing becomes more widely adopted, digital printing will be used for a great deal of work that can also be printed on traditional equipment.
Squid Ink has donated a new VDP In-Line variable data printing system to Flexo Trade Services (FTS) in Fort Mill, SC, USA.
a leading provider of Web to Print workflow and Variable Data Printing (VDP) solutions and Software as a Service (SaaS), today announced the acquisition of certain assets of Prospect Smarter Inc.
Squid Ink has donated a new VDP In-Line variable data printing system to the Dunwoody College of Technology in Minneapolis, MN, USA.
gives the marketing, creative, and printing worlds a look at the inner workings of variable data printing.