variable data printing


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variable data printing

Printing letters, flyers or documents with different data on each one. It can be as simple as a mail merge letter with personalized names to something much more sophisticated such as a catalog with merchandise tailored to your buying history and customer profile. Of course, variable data printing uses computer printers rather than traditional commercial printing presses. See mail merge and digital printing.
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Providing variable data printing directly on Products, Packaging and Labels in Human Readable (Alphanumeric format) as well as Machine Readable (Linear, 2 D Barcodes, Data Matrix, QR Code Format) that provide identification and traceability information to consumers and we can effortlessly and reliably capture Machine readable data using smart phones, hand held devices, industrial scanners and vision cameras.
It has also expanded the variable data printing capabilities which now include multiple language options such as Arabic, Hindi and Farsi as well as offering an extended range of QR code options.
It is now also enabled with variable data printing.
Domino, world-leader in in-line product identification, traceability and variable data printing solutions, has been accepted into the prestigious FTSE4Good Index, having been measured against a range of benchmarks, including environmental sustainability, developing and maintaining positive relationships with stakeholders and upholding and supporting universal human rights.
The Jetrion 4000 UV inkjet system combines EFI's core strengths of workflow, RIP technology, ink development and machine manufacturing to offer converters an affordable route into short run, variable data printing. With installations across Europe, Asia, Australia, North and South America, the Jetrion 4000 has broken down cost barriers to allow converters and brand owners of all sizes to take advantage of the multitude of opportunities offered by digital technology.
The companies said that this new technology delivers exceptional colour, blazing performance, automated workflows and powerful make-ready and Variable Data Printing (VDP) tools.
According to the company, the imagePRESS CR Server A7000 will help production print environments increase productivity by utilising colour management tools, workflow connectivity via built-in JDF capabilities and variable data printing (VDP) functionality.
The buzzword today is variable data printing, or VDP, and it's proving wrong those who predicted that all the direct marketing action would move to the email front, that direct mail was a medium of the past.
Shelton Turnbull's president, Barry Miller, said he thinks the future of printing is in "value-added services," such as variable data printing that allows mass marketers to target their mailers to specific people at specific addresses.
The standard Graphic Arts package consists of a number of professional features, among which soft and hard proofing and paper simulations.For flexible Variable Data Printing, there is the standard EFI FreeForm utility.
The company's services include traditional print and mail but also variable data printing and a new media section.
Advanced Capabilities for Graphic Arts and Variable Data Printing